A lot of people want the 𝐠𝐞𝐭 𝐫𝐢𝐜𝐡 𝐪𝐮𝐢𝐜𝐤 solution, thinking if they can just 𝐟𝐢𝐧𝐝 𝐭𝐡𝐞 𝐨𝐧𝐞 𝐩𝐞𝐫𝐬𝐨𝐧 𝐭𝐨 𝐭𝐞𝐚𝐜𝐡 𝐢𝐭 𝐭𝐨 𝐭𝐡𝐞𝐦 - then they will be rich like the person.
Here is the #𝟏 𝐬𝐢𝐠𝐧 𝐭𝐨 𝐰𝐚𝐭𝐜𝐡 𝐨𝐮𝐭 𝐟𝐨𝐫 in order to recognize this style of marketing:
𝐓𝐡𝐞 𝐩𝐫𝐢𝐦𝐚𝐫𝐲 𝐬𝐮𝐛𝐬𝐭𝐚𝐧𝐜𝐞 𝐨𝐟 𝐭𝐡𝐞𝐢𝐫 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐬 𝐣𝐮𝐬𝐭 𝐭𝐚𝐥𝐤𝐢𝐧𝐠 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞𝐢𝐫 𝐢𝐧𝐜𝐨𝐦𝐞
Seriously, this exists. Every 8/10 posts are 𝐡𝐨𝐰 𝐦𝐮𝐜𝐡 𝐦𝐨𝐧𝐞𝐲 𝐭𝐡𝐞𝐲 𝐦𝐚𝐝𝐞 that month, that week, that year, and 𝐡𝐨𝐰 𝐭𝐡𝐞𝐲 𝐦𝐢𝐧𝐢𝐦𝐚𝐥𝐥𝐲 𝐰𝐨𝐫𝐤𝐞𝐝.
If you read their content with a discerning eye, you realize real quick that they are 𝐧𝐨𝐭 𝐩𝐫𝐨𝐯𝐢𝐝𝐢𝐧𝐠 𝐕𝐀𝐋𝐔𝐄 𝐭𝐨 𝐭𝐡𝐞𝐢𝐫 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞.
Instead, they are 𝐟𝐞𝐞𝐝𝐢𝐧𝐠 𝐨𝐧 𝐭𝐡𝐞𝐢𝐫 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞𝐬 𝗪𝐈𝐒𝐇𝐄𝐒 𝐅𝐎𝐑 𝐑𝐈𝐂𝐇𝐄𝐒.🙏🏻
Value requires you to be willing to 𝐀𝐂𝐓𝐔𝐀𝐋𝐋𝐘 𝐬𝐡𝐚𝐫𝐞 𝐤𝐧𝐨𝐰𝐥𝐞𝐝𝐠𝐞 𝐭𝐡𝐚𝐭 𝐲𝐨𝐮𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 𝐰𝐨𝐮𝐥𝐝 𝐛𝐞𝐧𝐞𝐟𝐢𝐭 𝐟𝐫𝐨𝐦 learning and then implementing.
There is a 𝐛𝐢𝐠 𝐚𝐬𝐬🍑 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞 between sharing about your income every 1/20 posts (for inspiration and showing what’s possible) versus...Sharing about your income every 8/10 posts.
The naive respond to the big numbers & minimal work marketing because:
👉🏻Since no value and actually advice was given, it gives the naive the 𝐢𝐥𝐥𝐮𝐬𝐢𝐨𝐧 𝐭𝐡𝐞𝐲 𝐜𝐚𝐧 𝐛𝐞𝐜𝐨𝐦𝐞 𝐫𝐢𝐜𝐡 𝐪𝐮𝐢𝐜𝐤 𝐰𝐢𝐭𝐡 𝐙𝐄𝐑𝐎 𝐞𝐟𝐟𝐨𝐫𝐭.
I know 𝐦𝐚𝐧𝐲 women who have bought into those offers in the past and come out with 𝐧𝐨 𝐧𝐞𝐰 𝐤𝐧𝐨𝐰𝐥𝐞𝐝𝐠𝐞 (no new business) 𝐚𝐧𝐝 𝐨𝐧𝐥𝐲 𝐥𝐞𝐬𝐬 𝐦𝐨𝐧𝐞𝐲.
🔸𝘗𝘴: 𝘐 𝘢𝘮 𝘯𝘰𝘵 𝘴𝘢𝘺𝘪𝘯𝘨 𝘺𝘰𝘶 𝘩𝘢𝘷𝘦 𝘵𝘰 𝘸𝘰𝘳𝘬 𝘺𝘰𝘶𝘳 𝘢𝘴𝘴 𝘰𝘧𝘧 𝘵𝘰 𝘮𝘢𝘬𝘦 𝘣𝘢𝘯𝘬, 𝘐 𝘢𝘮 𝘴𝘢𝘺𝘪𝘯𝘨 𝘺𝘰𝘶 𝘯𝘦𝘦𝘥 𝘵𝘰 𝘣𝘦 𝘮𝘪𝘯𝘥𝘧𝘶𝘭 𝘰𝘧 𝘸𝘩𝘢𝘵 𝘪𝘴 𝘢𝘤𝘵𝘶𝘢𝘭𝘭𝘺 𝘥𝘳𝘢𝘸𝘪𝘯𝘨 𝘺𝘰𝘶 𝘪𝘯𝘵𝘰 𝘴𝘰𝘮𝘦𝘰𝘯𝘦'𝘴 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨.